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Tokki alternative

An alternative to Tokki for order calls.

The founder of a D2C brandAn ecommerce operations leadA head of customer experienceA platform engineerBuilt for founders, operations, customer experience and developers

For teams evaluating Tokki for Shopify order calls. Here are RowCall and Tokki side by side on what each publishes, with a source for every fact about Tokki. Then hear a RowCall call in your browser before you decide.

Side by side

RowCall and Tokki, side by side.

What each publishes about the calls, languages, integrations, price, how to start and compliance. Where Tokki’s sources don’t say, the table says “Not stated”.

Checked 21 October 2026. Each fact about Tokki links to its source.

RowCall and Tokki, side by side
QuestionRowCallTokki
The six order callsRowCallAll six, ready to use: COD verification, payment help, checkout recovery, delivery or installation slots, failed delivery (NDR) and return save. Read more: RowCall, The six order callsTokki
  • Outbound COD confirmation that tags the Shopify order COD-Confirmed or COD-Declined, plus an inbound calling agent for order tracking, product and policy questions, and a free storefront chatbot. as stated on their site
Indian languagesRowCall5: Hindi, English, Gujarati, Marathi and Tamil, switching when the shopper does. Read more: RowCall, Indian languagesTokki
  • “12+”: Hindi, Tamil, Bengali, Telugu, Kannada, Marathi, Gujarati, Punjabi, Odia, Malayalam, Assamese and Urdu. as stated on their site
ShopifyRowCallDirect, through an app the store makes in Shopify’s Dev Dashboard, or through Glood, the intelligent AI agent. No App Store listing. Shopify events don’t start calls on their own: calls start from the dashboard or the API. Read more: RowCall, ShopifyTokki
Other integrationsRowCallGlood, and RowCall’s API for any other store. Answers return by signed webhook or the API. Read more: RowCall, Other integrationsTokki

Not stated

Pricing as publishedRowCall₹3.00 a minute plus GST, telephony included, charged per second with a 30-second minimum. Unanswered and test calls are free. Read more: RowCall, Pricing as publishedTokki
  • ₹8.5 a minute pay-as-you-go, billed in 6-second steps, plus GST; no charge for telephony, setup or unanswered attempts. A 500-minute pilot for ₹2,750 (₹5.5 a minute), one per store. as stated on their site
How to startRowCallFree test calls in your browser. Live calls after business verification and a prepaid top-up. Read more: RowCall, How to startTokki
  • Install free on Shopify (the chatbot is free); calling starts with the paid 500-minute pilot. Real recorded calls to listen to, and a call with the team. as stated on their site
India compliance statedRowCallTransactional and service calls only, each under its TRAI call type. Opt-outs and calling windows honoured. Call data stored in India; speech and AI providers may process it abroad. Read more: RowCall, India compliance statedTokki

Not stated

Disclosure and recordingRowCallEvery call opens by saying it’s automated and recorded, and keeps its recording and transcript. Read more: RowCall, Disclosure and recordingTokki

Not stated

Where RowCall differs

How RowCall differs from Tokki.

Drawn from the table above, which also shows where Tokki lists something RowCall doesn’t.

All six order calls, ready to use

RowCall ships ready flows for COD verification, payment help, checkout recovery, delivery or installation slots, failed delivery (NDR) and return save. Tokki lists outbound COD confirmation, and answers inbound calls, which RowCall doesn’t yet.

One rate, charged per second

RowCall charges ₹3.00 a minute plus GST, telephony included, per second with a 30-second minimum. Unanswered and test calls are free. Tokki publishes ₹8.5 a minute, billed in 6-second steps, plus GST.

Hear a call before you talk to anyone

RowCall’s test calls are free and run in your browser, with no card needed. Live calls follow business verification and a prepaid top-up. Tokki installs free on Shopify, and its calling starts with a paid 500-minute pilot.

One call, start to finish

What a Shopify order call sounds like on RowCall.

The moment that starts the call, what the shopper hears, what happens, and what comes back to you.

Sample data

  1. 1 · The moment

    A cash-on-delivery order arrives in Shopify

    • Shopify order #1047 · kurta set
    • ₹2,800 · cash on delivery
    • Read into RowCall from Shopify’s webhook
  2. 2 · The call

    In Hindi, shown in English

    • RowCall: Hi Meena, this is Kesar Studio’s automated assistant, calling about your order 1047. This call is recorded.
    • RowCall: You ordered a kurta set for ₹2,800, cash on delivery. Is this order yours?
    • Shopper: Yes. Please deliver to my office.
    • RowCall: What’s the office address?
    • Shopper: Tower B, Cyber City, Gurugram.
  3. 3 · What happens

    Confirmed, with a new address

    The call was started from RowCall with order #1047’s details, which it read from Shopify.

  4. 4 · What comes back

    Placed by you
    yes
    New address
    Tower B, Cyber City

    Sent to your systems by signed webhook, with the recording and transcript

    Answered

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5 · Hear a call like this in your browser, before any shopper is called.

Watch a call

See how a RowCall call works, in 25 seconds.

Sample data throughout. Press play when you’re ready; turn the sound on to hear it.

RowCall in 25 seconds. A failed payment, a call in the shopper’s language and the answers it brings back.
The founder of a D2C brand

For founders

Wins back carts that stalled at checkout and saves returns with an exchange, in each shopper’s language.

Switching

Switching from Tokki.

Three steps from your store to a live call. Run both side by side while you compare, if you like.

  1. 1

    Connect your store

    Shopify connects directly through your own Dev Dashboard app. Stores on Glood connect through Glood, and any other store through the API.

    ShopifyGloodAPI

  2. 2

    Hear a free test call

    Pick a ready flow, change its wording, and hear the whole call in your browser before any shopper does.

    Simulate a call

  3. 3

    Top up and go live

    Verify your business, add prepaid credit, and publish the flow. Calls are charged per second.

    Pricing and billing

Questions

Is RowCall a Tokki alternative?

RowCall is the voice channel for commerce: automated calls to shoppers about their orders, in their language, with every call on record. If you’re evaluating Tokki for Shopify order calls, RowCall makes that call as one of six ready flows. The table above shows what each publishes.

How is RowCall priced?

₹3.00 a minute plus GST, telephony included, charged per second with a 30-second minimum, from prepaid credit. Unanswered calls and test calls are free.

Does RowCall work with Shopify?

Yes. Your store connects directly through an app you make in Shopify’s Dev Dashboard, or through Glood; any other store uses the API. RowCall isn’t on the Shopify App Store. Calls start from RowCall or an API request, and answers return by signed webhook.

Can I hear a call before I pay?

Yes. Test calls are free and run in your browser, in Hindi, English, Gujarati, Marathi or Tamil. Live calls start once we’ve verified your business and you’ve topped up.

Choosing between providers? Read the buyer’s checklist.

Tokki is a trademark of its owner. RowCall is not affiliated with Tokki. Details are from public sources checked on 21 October 2026; tell us if something has changed. Contact us

Why trust a new product

New to market. Built on parts you already trust.

RowCall speaks for your brand, so judge it by what it runs on and the rules it keeps: leading voice AI, licensed carriers, and your shoppers’ call records stored in India.

  • Anthropic Claude
  • ElevenLabs
  • Sarvam AI
  • Plivo
  • Pipecat
  • DigitalOcean Bengaluru
  • Cloudflare
  • Razorpay

Natural voices and language models that follow your flow, word for word.

  • Voices made for India

    Sarvam’s Indian-language voices and ElevenLabs’ natural English, chosen for each flow.

  • Speaks the shopper’s language

    Hindi, English, Gujarati, Marathi and Tamil today; it follows a switch mid-call.

  • Leading language models

    Anthropic’s Claude by default, so it understands the shopper and keeps to your script.

  • Real-time conversation

    Speech streams both ways, so replies come at the natural pace of a phone call.

Open by invitation

Hear a call.

Join the waitlist and we’ll invite you to try free test calls in your browser. No card needed.

  1. Join the waitlist and we'll send your invite.
  2. Hear a call in your browser, in Hindi, English, Gujarati, Marathi or Tamil.
  3. Go live once we've verified your business and you've topped up. Calls are charged per second.

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