Compliance
The calling rules RowCall follows in India, how the product enforces them, and what stays your responsibility.
An automated caller speaks for your brand. In India it also falls under the telecom regulator's rules on commercial calls and under the Digital Personal Data Protection Act, 2023. This section explains those rules in plain words, shows where RowCall enforces them for you, and lists what you still own.
Who does what
| RowCall | You |
|---|---|
| Places only transactional and service calls, from numbers declared for automated calls | Choose the right call type for each flow, and register your business and templates on DLT |
| Opens every call with the automated-assistant and recording line | Keep the disclosure wording honest if you edit it |
| Refuses calls without a valid consent record where one is needed | Collect consent from the shopper and send it with the run |
| Calls only inside your calling hours | Set calling hours that fit the rules and your shoppers |
| Honours opt-outs across every flow in your org, at once | Stop sending runs for contacts who opted out |
| Stores recordings, transcripts and consent records in India; speech and AI processing may happen abroad | Answer your shoppers' data requests, with our help |
In this section
Indian calling rules
Call types, numbers and what makes a call spam.
Consent records
What to collect at checkout and how long it lasts.
The disclosure line
Every call says it's automated, first.
Opt-outs
When a shopper says no, it sticks.
Calling hours
When RowCall may and may not call.
Recordings and data
Where data lives, how long, and who can see it.
Start with the call types, because they decide everything else.